The Overhang

Tanzania / Collection

The Overhang comprises a series of beachfront cabins and tents tucked away along the shoreline of the Kigamboni district in Dar es Salaam, showcasing some of Tanzania's most stunning and less-explored beachfronts.

The Task

In 2022, Focus Online was tasked with the design and development of The Overhang website. Frequent meetings with the team at The Overhang established the visual direction of the interface design and the tone of the copy. The website was to be developed with both users and search engines in mind, and based on set stylistic references.

The Results

Our comprehensive website design and development process yielded a fully functional website that boasts user-friendly navigation, captivating imagery, responsive design, and impeccably crafted copy. Our team’s meticulous attention to detail and expertise in web development ensured that the website not only looked visually appealing but also offered a seamless and engaging user experience.

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Our Services

Web Design & Development

From bespoke complex booking engine builds using the latest technologies to custom themes in WordPress our team has years of experience at every level of web design and development.


Hotel Website Design

Pay Per Click
Marketing

Our seasoned analysts ensure that your brand achieves optimum returns from its paid advertising investment. Taking a 360-degree approach to online marketing, we focus on optimising your key areas of competitive advantage first.


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Social Media
Marketing

Social media is a key area of competitive advantage for luxury travel marketing brands. We ensure that your brand achieves impressive engagement rates, effective brand exposure and optimum return from your paid advertising investment.


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Content
Marketing

Combining premium content production and proven distribution techniques, our social media team ensures that you build a relationship with prospective clients even before they start researching specific travel experiences.


What do you need?

Search Engine Optimisation

Adhering to industry standards and employing latest best practice, we ensure that client sites rank competitively for a range of primary and long tail keywords.


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Email
Marketing

We utilise a proven combination of high-quality content, striking visuals, functional layouts and relevant targeting to ensure that your email marketing campaigns receive high click-through- rates and open rates.


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